I want to tell you the story that is not told, what is behind the success or failure of a project, but not once the results are available, but while it is being created.
The excitement, the sleepless nights, the headaches, the heart pounding when something goes well, the desire - momentary - to give up when something goes wrong.
what's behind this project? what moves it? it will work? Will it connect with you? These are questions, some of them still unanswered, but I want to share the process with you, because one of the values of this project is transparency in all its senses and aspects.
Will you accompany me?
